MART304
Customer Relationship Management, Fourth Edition continues to be the go-to CRM guide explaining with unrivalled clarity what CRM is, its uses, benefits and implementation. Buttle and Maklan take a man..
$NZ 164.50 $NZ 177.00 Ex Tax: $NZ 164.50
* New edition of the leading textbook in CRM, with a much more practice-led and strategic approach than the competitors, making it more accessible to the non-technical reader. * Core adoptable text..
$NZ 139.50 Ex Tax: $NZ 139.50
True or false? In selling high-value products or services: "closing" increases your chance of success; it is essential to describe the benefits of your product or service to the customer; objection ha..
$NZ 49.50 $NZ 59.99 Ex Tax: $NZ 49.50