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This is the third edition of the highly successful Advertising Concept Book. As well as substantially expanded chapters on interactive advertising and integrated advertising, an entirely new chapter o..
$NZ 54.50 $NZ 60.00
Ex Tax: $NZ 54.50
The bookshop regularly hosts launches and organises author events at other venues – more than 50 book events in 2014, and a further 65 in 2015 read more...